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戴夫和克莱尔克罗斯比
戴夫克斯比,卧着,洗。和他的女儿克莱尔。现在5岁,克莱尔是互联网上的迷你名人,在YouTube和Facebook上有一个巨大的追随者。(照片由Dave Criosby提供)

就像任何骄傲的爸爸一样,戴夫克罗斯比认为他的女儿是一个非常好的小歌手。所以他在3岁的孩子中指出了一台相机,并将视频上传到互联网上,以显示朋友和家人 - 以及世界。

在接下来的两年左右的过程中,克罗斯比在亚马逊离开了他的工作,看着他的女儿克莱尔成为一个迷你名人,拥有超过一百万用户的用户YouTube和200万粉丝Facebook,帮助她的土地电视和电影外观,竞争自己是“声音”的歌手,并共同创立了一家销售智能家居产品的技术公司。

Crosby, 31, is the creative director and co-founder ofWyze, a young startup based in Kirkland, Wash., that offers low-priced home cameras such as the Wyze Cam and the Wyze Cam Pan, which launched at the end of May.

盐湖城原住民,克罗斯比于2015年搬到了西雅图,在亚马逊的乐器团队中享受工作,从吉他和键盘到耳机和录音设备销售所有内容。

“I was a musician for a long time, and then when I had a kid I was like, ‘This isn’t really a great way to provide for my family; I’d have to travel and I don’t know how much money I’d make,'” said Crosby, who with his wife Ashley also now has a 3-year-old son and a 4-month-old daughter. “So I went back to business school and got an MBA and from business school I went and worked at Amazon.”

这是在此期间,克罗斯比注意到克莱尔,然后是3,可以唱得很好。所以他拍摄了她唱歌“你的世界的一部分”的视频,这是来自迪斯尼的“小美人鱼”的一首歌。

“我想,'这真是太棒了,我要和我的女儿开始一个YouTube频道,”“克罗斯比说。“我们的第一个视频变得病变。我刚刚把它发布在我的Facebook墙上,我们有这种疯狂的体验 - 她继续一些谈话节目和所有这些东西,基本上我们的YouTube频道出生。从那时起,这只是一个经历之后的经历。“

To this day, the video has more than 16 million views on YouTube, but it’s just one of many that have racked up a total of 200 million views since the channel launched in January 2016. Along the way, Claire has appeared on “Little Big Shots” with Steve Harvey and she’s been on “The Ellen DeGeneres Show” at least five times. She’s been cast in a movie remake of“小美人鱼”这是8月17日开放。

And her biggest viral hit alongside dad came last January, when they sang “You’ve Got a Friend in Me,” the Randy Newman song from “Toy Story.” The video has been viewed 20 million times.

通过克罗斯比且仍在生产的视频内容判断 - 主演他自己和他的女儿 - 它恳求明显的问题:这家伙是如何找到一天工作的时间?

他在这一切中说,亚马逊的人们在与他合作时真的很酷,让他远离西雅图前往洛杉矶和其他地方。但是,当他终于接到了NBC的现实/人才比赛“声音”时(他在最后秋天播出的剧集中被淘汰出局),他不得不做出决定。

“这是我觉得我觉得自己在亚马逊的工作,”克罗斯比说。“我无法在企业环境中与正在发生的一切都能工作。看起来我们的YouTube频道真的很放缓,就像,“这将越来越疯狂,有很多很酷的机会。”所以我最终不得不离开我的工作。“

Crosby called it a weird position to be in. The traction and views he and Claire were getting on YouTube could have provided a living, but he couldn’t accept that scenario.

“这觉得这么错,因为它是基于我的3岁的孩子,”克罗斯比说。“It was like, ‘What kind of dude wants to make a living off his 3-year-old and just bank on her to feed the family?’ It put me in such an awkward position where I couldn’t really hold a job but at the same time I couldn’t bring myself to take all this money from Claire because she’s the one that had earned it.”

他在亚马逊的工作和他在那里的同事和朋友的工作确实告诉了他对他认为他能做的事情的决定,并最终导致了Wyze的创造。狗万平台

在亚马逊的类别,克罗斯比和其他人没有iced a trend around major brands — in his case, with guitar makers such as Fender and Gibson — and how they were being beat out on Amazon by no-name companies bent on offering a quality product at a lower price.

Crosby认为电子购物者只是不寻找像以前那样的品牌,而且这个名字没有那么多价值。

“人们在亚马逊和低价格上寻找什么好评,”他说。“如果你可以创建比你有一个获胜的产品。我们都有亚马逊DNA。我们希望建立一家专注于客户体验的超级困难的公司。“

Crosby还发现了在试图拼凑他的YouTube职业时缺少的元素 - 创建自己的公司并在他举办的时间工作。但这并不意味着他仍然不疯狂。

“我从不睡觉。我要么编辑视频或拍摄视频或在音乐上工作。我有点牺牲的东西,这对我来说已经悲伤,是我自己的个人音乐。“

Crosby did manage to put out an EP of his own music last year, and他自己的YouTube频道— with about 37,000 followers — is a mix of original songs and covers. He also helps create videos for theWyze Channel.

但是,在吸引观众时显然可以举行调整的5岁的呼吁显然没有匹配。

戴夫和克莱尔克罗斯比
Dave Crosby和他的女儿克莱尔一直在唱着youtube和各种活动的舞台上唱歌几年。万博世界杯官网(超越黑暗的房间摄影)

“随着互联网,这些迷你名人中有很多,”克罗斯比说。“她有一些很棒的成功,但每天你都会找到youtube上的人,这是你从未听说过的这些人,这是令人敬畏的。互联网刚刚使许多人能够拥有这种成功。看看它是否比这是较大的或只是它在它的位置,它会很有趣。“

And whether Claire — who loves performing right now — will remain dedicated to making music and videos and everything else as she gets older will be up to her, her father said. YouTube is a super fun hobby for the family and he intends to keep it that way.

They shoot a few times a week as it is, avoiding the grind of a daily video log, or vlog, and what they sing is pretty much left up to Claire.

“I focus on making good content. I want content that touches people emotionally,” Crosby said. “If I were trying to make the next viral thing I would do a better job of riding viral trends, covering songs that people are searching. We created a ‘Moana’ song right when ‘Moana’ launched — that video gets millions of views just because people are searching for it. But that’s not always the stuff that Claire wants to do.”

他说他们的大点击 - “你有一个朋友在我身上 - 已经20岁了,当他们决定坐在沙发上射击自己的视频唱歌。

“That song was not relevant at all, but it was just a song that Claire loved, so we did it,” Crosby said. “Creating the content that we enjoy making, that Claire’s really into … it’s good music that will touch people.”

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