Will that bathroom remodel increase your home’s value by more than $20,000? What about replacing the floors or adding a garage? How about the bad traffic that’s getting worse around your neighborhood?
A stealthy Seattle-area startup wants to help answer these questions and more.
Plunkis revealing more details about its app that helps homeowners play “what if” scenarios to figure out what might drive the value of their home up or down. The app uses image processing, AI, and machine learning to assess the condition of a home and recommend specific remodeling projects that can increase its value.
The idea is to give consumers the same tech-driven investment advice they can get with personal finances or stocks, but for their home.
Plunk calls its valuation metric a “Plunk Value,” which is a home’s potential value with renovations.
“It’s a great way to understand your home as an investment and know where and how much to invest in your home,” Bluhm said.
在某种程度上，Plunk类似于Zillow的家庭估值工具Zestimate, but goes a step further with tailored recommendations fueled by various data sources. It’s less focused on buying or selling transactions, and more on the entire homeowner journey.
Plunk employs 15 people and has now raised more than $2 million to date from angels and institutional investors including Seattle-based Unlock Venture Partners.
Andy Liu, co-founder of Unlock, noted rising home prices and more people spending time at their house amid the pandemic as tailwinds for Plunk.
Plunk由Bluhm和Bluhm带领Brian Lent. The Seattle startup vets in 2004 helped launch Medio, which initially started as a mobile search service but morphed into a mobile analytics provider thatNokia scooped up并折叠进入其技术手臂。德国汽车制造商的财团后来在2015年在这里获得。
Bluhm is a longtime Seattle entrepreneur and investor. He previously led companies such as Z2Live and DropForge Games, and is chairman ofPowerit, a battery startup.
Plunk在西雅图地区加入了一家房地产公司的干部。该地区是Zillow Group和Redfin等重量级的所在地，以及包括Flyhomes，漏斗，高路易斯，到达等的初创公司。上个月纽约的房地产经纪和技术公司指南针announced its acquisition of Modus, a Seattle startup that automates the title and escrow phase of closing on a home.