Advertising

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Super Bowl ad roundup: Big names bow out, but Amazon and plenty of tech still playing on Sunday

byKurt Schlosser.onFebruary 5, 2021February 8, 2021 at 8:11 am

The most important part of Sunday’s Super Bowl is already watchable as advertising for a variety of companies and products has hit the internet ahead of the big game. Tech…Read More

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NFL在T-Mobile Super Bowl广告上通过Brady和Gronkowski和一个糟糕的连接

byKurt Schlosser.onFebruary 5, 2021February 5, 2021 at 9:17 am

The Goat got baaaaaaannnnned. T-Mobile’s Super Bowl ad featuring Tampa Bay Buccaneers quarterback Tom Brady (Greatest Of All Time?) won’t air during the big game on Sunday so the Bellevue,…Read More

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Alexa，这是温暖的吗？亚马逊超级碗广告将热的“黑豹”星星变成回声设备

byKurt Schlosser.onFebruary 2, 2021February 2, 2021 at 3:13 pm

亚马逊的亚历克萨的表现声音可能终于找到了一个适合帮助用食谱的船只，打开草坪洒水器，或在浴缸里读一本音录书。...Read More

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“我是一个PC'的家伙在苹果推出”获得MAC“的新原因时，让客串出现

byKurt Schlosser.onNovember 10, 2020November 10, 2020 at 11:57 am

As Apple looked to the “future of the Mac” at its “One more Thing” event on Tuesday, the tech giant reached into the past to take another dig at the…Read More

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New Amazon ad pays tribute to human spirit as it kicks off holiday season in the midst of pandemic

byKurt Schlosser.onNovember 3, 2020November 3, 2020 at 1:52 pm

“The show must go on” for Amazon as the tech giant gears up for a huge holiday shopping season in the midst of the pandemic. That also happens to be…Read More

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史蒂夫鲍尔默在总统辩论中播放了1000万美元的广告活动，以突出真实数据

byKurt Schlosser.onSeptember 28, 20209月28日，2020年上午10:00

USAFACTS，非基本汉，非基金，非营业局史蒂夫鲍尔默公司成立的非营利性的市民数据倡议，推出了1000万美元的广告活动，以说明数据和事实的力量。这…Read More

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Dreaming of a new home? Zillow’s new ad campaign signals changes in real estate and marketing

byKurt Schlosser.onAugust 28, 2020August 28, 2020 at 9:02 am

来自Zillow的新广告是住房市场落后的沙子的标志。该广告称为“准备好变化”，拥有一个带有单家庭住宅的复合街，...Read More

消息Brief

微软is reportedly suspending advertising on Facebook and Instagram

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Super Bowl ads: Google’s tear-jerker is tops, mama calls for T-Mobile, Winona is in Winona and more

byKurt Schlosser.onFebruary 1, 20202020年2月2日下午2:12

There’s no crying in baseball, Tom Hanks once said. But there will be tears in football, especially for those who view Google’s Super Bowl LIV commercial. The 90-second tear-jerker called…Read More

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在第一次超级碗广告,Facebook已经准备好rock … with Chris Rock and Rocky

byKurt Schlosser.on2020年1月30日2020年1月30日at 3:05 pm

Rock and Rocky. Seems like Facebook picked a good way to roll into the Super Bowl ad game for the first time. The social media giant turned to comedian Chris…Read More

What did people do before Alexa? Amazon has the answer in Super Bowl ad with Ellen DeGeneres

byKurt Schlosser.onJanuary 29, 20202020年1月30日at 3:08 pm

Plenty of people turn to Alexa for answers to random questions and assistance in launching everything from favorite songs to the day’s news report. Amazon CEO Jeff Bezos turned to…Read More

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First woman to coach in Super Bowl is ‘the one’ for Microsoft in Surface ad about game changers

byKurt Schlosser.onJanuary 28, 20202020年1月30日at 3:09 pm

微软has struck a nerve over the past several years with Super Bowl ads that convey its mission and message around empowering individuals to achieve more. A new spot for…Read More

Vicis is out of business, but NFL commercial features high-tech football helmet during playoffs

byKurt Schlosser.onJanuary 6, 2020January 6, 2020 at 7:17 pm

It’s been a couple weeks since the demise of Seattle-based Vicis, the high-tech football helmet maker that laid off all of its employees and was placed into receivership by its…Read More

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微软sleighs ’em again in holiday ad as girl uses translation technology to speak to reindeer

byKurt Schlosser.on2019年11月26日2019年11月26日上午10:44

It’s one thing to leave a note for Santa and hope for some sort of reply. It’s quite another to use technology to try to speak to some reindeer. But…Read More

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Smiling Amazon boxes are singing again in new holiday ad — will high shipping costs dull the mood?

byKurt Schlosser.onNovember 4, 2019November 4, 2019 at 3:07 pm

连续第三年，亚马逊盒子正在唱着假日购物季节。科技巨头的新广告点具有微笑......Read More

Twitter Bans政治广告在Facebook争议中 - CEO Jack Dorsey解释了为什么

by周一ica Nickelsburgon2019年10月30日2019年10月30日在下午2:33

Twitter CEO Jack Dorsey announced Wednesday his company will stop accepting political advertising on the platform. The surprise decision is an apparent swipe at Facebook, which is currently embroiled in…Read More

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Should Facebook ban political ads? Here’s what happened when one state tried to force the issue

by周一ica Nickelsburgon2019年10月18日2019年10月18日at 10:17 am

Mark Zuckerberg defended Facebook’s decision to continue running political ads this week, despite concerns about disinformation, in a passionate speech about free expression at Georgetown University. But a legal crackdown…Read More

Amazon gaining on Google in search advertising market share

by周一ica NickelsburgonOctober 15, 2019October 15, 2019 at 1:18 pm

Google is still king of search ad revenue but Amazon is coming for the throne. That’s according to a new analysis by eMarketer, which predicts Amazon’s share of search ad revenue…Read More

'危险'上的Dimmest灯泡是Alexa作为亚马逊的A.I.任务是击落舞台灯

byKurt Schlosser.onAugust 22, 2019August 22, 2019 at 9:40 am

Alex and Alexa — it’s a match made in geek heaven. Amazon’s recent sponsorship of the popular television quiz show “Jeopardy” comes with some prime-time product placement for the tech…Read More

微软acquires e-commerce marketing company PromoteIQ to bolster advertising business

byNat Levyon2019年8月5日2019年8月5日在上午11:34

Microsoft Spooped基于纽约的推广，这是一个有助于零售商构建数字广告和电子商务产品的创业机构，以获得未披露的金额。Dechandiq与它带来了一个大名字的名册，......Read More

SCOOP：T-Mobile获取移动营销初创公司推动前来Bolster广告技术

byNat LevyonJuly 31, 2019July 31, 2019 at 3:14 pm

t - mobile的等待与前竞争对手Sp强强联合rint garnered worldwide attention. But another T-Mobile acquisition flew under the radar as the wireless giant scooped up a Seattle mobile marketing startup to…Read More

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Rainier Beer goes wild again as iconic brand raises can to ‘new Seattle’ and huge influx of tech workers

byKurt Schlosser.onJuly 1, 20192019年7月1日在下午4:01

Before you pour another one out for all that’s been lost in Seattle, take a minute to appreciate a new advertising campaign from Rainier Beer, which offers a knowing nod…Read More

Amazon to boost advertising business with acquisition of assets from ad tech company Sizmek

byNat LevyonMay 31, 2019May 31, 2019 at 8:48 am

Amazon has acquired parts of a global ad tech company to bolster its rapidly growing advertising business. Amazon said Friday it agreed to acquire Sizmek’s Ad Server and its Dynamic…Read More

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Geek of the Week: Rudy Willingham is a cut above on Instagram, so he launched his own ad agency

byKurt Schlosser.onApril 26, 20192019年4月26日11:53 AM

在Instagram的同名海中，西雅图的Rudy Willingham已经设法以独特的艺术形式捕捉人们的注意力，这些形式来自社交媒体平台的常见产品......Read More

Amazon developing a free, ad-supported video news app for Fire TV, report says

byJames ThorneonMarch 29, 20192019年3月29日在下午12:32

Fire TV users may soon be getting their news from Amazon. The company plans to debut a free app for streaming video news, according to a report from The Information…Read More

Report: Amazon takes more digital advertising market share from Google-Facebook duopoly

byTaylor SoperonFebruary 20, 20192019年2月20日上午10:39

Amazon will be the “big winner” in the digital advertising world for 2019. That’s according to a new report from eMarketer that shows Amazon continuing to take digital advertising market share…Read More

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超级碗广告Recap：Bezos推动发布消息;T-Mobile提供免费赠品;Xbox和Alexa得分大

byKurt Schlosser.onFebruary 4, 2019February 4, 2019 at 10:38 am

Amazon CEO Jeff Bezos didn’t show up in his company’s latest Super Bowl ad for Alexa. But his message was heard through a powerful ad for one of his other…Read More

一周的极客：Ispot.tv的安东尼Skinner曲调转变为移动媒体景观以及广告工作

byKurt Schlosser.on2019年2月1日January 31, 2019 at 7:23 pm

作为Ispot.tv的工程和产品负责人 - 贝尔维尤，洗车的电视广告测量和分析公司 - 安东尼Skinner有一个验证的帮助客户了解的历史......Read More

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清洁能源芽：西雅图启动漂移团队与超级碗促销的啤酒王

byKurt Schlosser.on2019年2月1日2019年2月1日at 10:02 am

Budweiser像往常一样回到超级碗，在周一早上广告四分卫的一场眼球，点击和喋喋不休的另一个高调的商业广告。最大的啤酒公司......Read More

Seahawks star Russell Wilson uses Uber ads to prove he can poke fun at painful Super Bowl loss

byKurt Schlosser.onJanuary 31, 20192019年2月1日at 7:14 am

At least Russell Wilson can joke about it. With the Super Bowl just a couple days away, the sting for many fans is that their team isn’t playing for the…Read More